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New Toyota Cars for Sale | Don Wood Athens Ohio
New Toyota Vehicles for Sale in Athens, OH
Through commitment and innovation, Toyota has established itself a go-to source for dependable high-quality vehicles.
Are you an Athens, OH or Parkersburg, WV driver looking for a new vehicle? Our dealership is proud to have a wide range of new Toyota vehicles to meet every lifestyle and needs.
New Toyota SUVs Available
The space, versatility, and advanced features in our Toyota SUVs make them perfect for Pomeroy, OH families and adventure seekers. The compact Toyota RAV4 remains popular, with excellent fuel economy and comfortable ride. The midsize Toyota Highlander offers three-row seating and a strong towing capacity for those who need it. The Toyota 4Runner appeals to off-road enthusiasts with its rugged construction, powerful performance options, and advanced terrain-conquering technologies.
Looking for something easier on gas? The Toyota RAV4 Hybrid is an efficient hybrid, while the Toyota Crown Signia offers both standard all-wheel drive and standard hybrid performance.
Shop New Toyota SUVs in Ohio by Model
New Toyota Sedans in Athens, OH
Toyota has some of Marietta, OH market's most popular sedans. The Toyota Camry midsize offers an ideal blend of comfort and performance combined with great fuel economy. Those looking for something more compact, meanwhile, can check out the Corolla, which delivers exceptional value and Toyota's renowned reliability in a sleek package.
If fuel economy is your must-have feature, there's no beating the Toyota Prius - a longtime favorite and trailblazer in the hybrid and EV markets.
New Toyota Trucks For Sale in Ohio
From work sites to lifestyle activities, Toyota's lineup of trucks is designed to get the job done with comfort, performance, and dependability. The midsize Toyota Tacoma continues to lead its class with rugged capability and true off-road performance. Those looking for more power and more capability will find it in the full-size Toyota Tundra, featuring class-leading towing and a host of potent engine choices, including a hybrid powertrain. Both models have state-of-the-art Toyota safety features and multimedia for a connected and safe driving environment.
Toyota Minivans in Ohio
For another larger vehicle option in the Toyota lineup, many Ohio families love the features of the Toyota Sienna minivan. With plenty of interior space and great safety ratings, it's easy to see why the Sienna remains a very popular minivan.
Schedule Your New Toyota Test Drive Today
Our friendly staff is ready to help you find the perfect Toyota that meets your needs and preferences. You are welcome to visit us for a test drive and discover why Toyota is such a persistent favorite among Lancaster, OH and Logan-area drivers.
NEW CAR QUESTIONS AND ANSWERS
The choice between Leasing vs Buying a New Toyota depends on your financial priorities and driving habits.
Leasing
You are essentially renting the vehicle for a set period (usually 2 to 4 years), paying only for the vehicle's depreciation during that time.
Pros:
- Generally results in lower monthly payments
- Allows you to drive a new vehicle every few years with the latest technology
- Fewer maintenance worries since the vehicle is under warranty
Cons:
- You do not build equity
- Strict limitations on mileage and customization
Buying/Financing
You take out a loan to cover the full price of the vehicle and own it once the loan is repaid.
Pros:
- You build equity with every payment
- No mileage limits
- Free to customize the vehicle
- Once the loan is paid off, you eliminate monthly car payments
Cons:
- Monthly payments are typically higher than a lease
- You assume the risk of depreciation
Our Don Wood finance team can help you compare current New Toyota Specials and terms to find the option that best fits your lifestyle in Athens.
Don Wood Toyota frequently offers a rotation of New Toyota Specials Athens OH directly from the manufacturer. These can include attractive incentives such as:
- Low APR financing for qualified buyers on popular models like the RAV4 or Camry
- Competitive lease offers with reduced payments
- Customer cash rebates
These factory incentives change monthly, so we encourage you to check our specials page or contact the Sales Department to discuss the most current offers available for the model you are interested in.
Yes, Don Wood Toyota is proud to offer several special incentives Don Wood to thank our local community:
- Toyota Military Rebate Program: Offering a rebate to eligible U.S. military personnel and veterans on the purchase or lease of a new Toyota.
- Toyota College Grad Program: Provides a rebate and competitive financing rates for recent college graduates and students who are about to graduate.
These programs are subject to Toyota Financial Services (TFS) credit approval and specific program requirements. Please speak with our Finance Center for full details and eligibility requirements.
The 2025 Toyota models, like the redesigned Camry Hybrid and 4Runner, often prioritize:
- Electrification, making hybrid powertrains more common or standard
- Enhanced Toyota Safety Sense™ 3.0 suites
- Larger and faster Toyota Audio Multimedia touchscreen systems
- Wireless Apple CarPlay and Android Auto capabilities
- More robust driver-assistance technologies
Look for increased efficiency and major technology updates across the lineup.
MSRP (Manufacturer Suggested Retail Price) is the price the manufacturer recommends the dealer sell the vehicle for.
Invoice Price is what the dealer paid for the vehicle.
The negotiation room on a new Toyota depends heavily on current market conditions, demand for that model (like a Tacoma or RAV4), and local inventory. Our Don Wood sales team strives for transparent, competitive pricing that minimizes the need for high-pressure negotiations.
Level 2 Autonomous Driving (like Toyota Safety Sense™ features) requires the driver to remain fully engaged, ready to take over at any time, even though the system controls steering, acceleration, and braking simultaneously.
Level 3 systems allow the driver to take their attention away from driving under specific conditions (e.g., highway driving), but require the driver to be available to intervene when prompted by the vehicle.
Toyota's current technology is primarily at Level 2, focusing on driver assistance and safety.
Standard Bumper-to-Bumper Warranty (typically 3 years/36,000 miles) covers nearly every component of your new Toyota, including electrical systems, paint, and accessories, against defects.
Powertrain Warranty (typically 5 years/60,000 miles) covers the essential components that make the vehicle move: the engine, transmission, and drivetrain (axles, driveshafts). The powertrain warranty is crucial for models like the Toyota Tundra and Sequoia.
Standard fees for a new Toyota purchase include:
- Destination Charge → a non-negotiable fee set by the manufacturer to transport the vehicle to the dealership
- Documentation Fee (Doc Fee) → covers the cost of processing paperwork, titles, and registration
Reputable dealers like Don Wood do not typically charge separate, hidden fees like "dealer prep" or "dealer advertising," as these are often included in the MSRP.
EV Pros:
- Zero tailpipe emissions
- Lower running costs (fuel and maintenance)
- Smooth, instant torque (seen in models like the bZ4X)
EV Cons:
- Higher purchase price
- Range anxiety
- Longer fueling times (charging)
- Potential battery degradation
ICE Pros:
- Faster refueling
- Greater maximum range
- Widespread fueling infrastructure
ICE Cons:
- Higher maintenance costs
- Less fuel efficiency
- Tailpipe emissions
The decision depends on your driving habits and access to reliable charging in the Athens, OH area.
Yes, every new Toyota comes with ToyotaCare, which is a complimentary maintenance plan covering the normal factory-recommended maintenance for 2 years or 25,000 miles, whichever comes first. This includes:
- Oil changes
- Filter replacements
- Tire rotations
This benefit provides significant savings on your initial new car service costs.
